Media Event

We have come up with everybody's individual tasks:

Video intro to send to the invitees or to play at the start of the session (Mark (Director), Joe J (Planner) and Josh (Producer))

Ice-breakers – Mark and James

Catering – 45 mins for lunch, bring packed lunch (state this on invite). Drinks and snacks available in between sessions. Mark and Izzie

Budget - Momo

Guest Speaker – Darren Rohammon? Film Maker, event  organiser, music videos for Arctic Monkeys. Needs to confirm  –  Kieran Obrian, X student, work works on Google. Needs to confirm -  Sally Murrant 100% available

Evaluation report and Locations – ME. Their evaluation, what did they think was good, bad, fun etc. Questionnaire for the students. Talk with Jamie. Has to have a postcode. 

Production Assistant - ME

PM Risk Assessment – One for the whole day. Adam

Scheduler – For the day and the lead up. Jamie

Outreach  -  Who else can come along to the day?

PR contacts – Press release. Coverage of the event. Marketing team.

Video Editor

Emma D and Izzie’s activity: 

For a pair of headphones (sport, commuters,professional, fashion/novelty and teen) devise:

-Tv Advert

Radio Advert

-Billboard/print design

-Slogan

-Logo

USP

Price

Media Event - Friday 2nd March

The activities we have come up with for now are:

(3 30 minutes sessions)

- Music Video

- Giff image (Theo)? or Josh's activity

- Emma and Izzies activity - Pitching a marketing and product design for headphones 

My next task is to suss out what rooms we have access to, and decide where best to hold the Music Video shoot. I have to take into consideration that we will have more than one camera, tripods and microphones. We would also need to find power from somewhere, gather permissions and get some rehearsal time. Another thing would be noise, we wouldn't want to disturb any other classes on the campus. 

I went away and together with Theo and Adam, looked at all the rooms. We decided that holding the music video shoot outside the Gatehouse would be the best location, we could gather power from the Gatehouse, it would be less likely to disturb any other classes and is a nice location overall. I e-mailed Rich, our technical advisor, and he said it would be fine as long as we had risk assessments and permission from the grounds manager! (My next task!) 

The other rooms we have:

Newton Annexe G03 – 8am – 5pm

• Plenty of plug sockets (13 double sockets)
• 6 large desks
• 40 chairs
• One ceiling projector
• One table top projector
• Two white boards
• Flip chart/board
• Fire exit in room
• Big room

Newton 203 – 8am – 12 noon

• Only one double plug socket
• Projector
• Computer
• One desk
• Lots of chairs
• Flip chart/board
• Fire exit
• Big room

Stable G03 – 8am – 12 noon

• Plenty of plug sockets
• A few desks
• Plenty of chairs
• Computer
• Projector
• White board
• Medium size room
• Emergency exit through main exit

MH 111 – 12am – 5pm

• Pending 

Media Event - Friday 10th Feb

We are now planning and organising this Media Event. First up, we had to chose a leader!! 

What does a leader need to be and what other leaders could we think of?

·      Hitler

·      Mussolini

·      Sadam Hosein

·      The Queen

·      Jesus

·      Alan Sugar

·      Moses

·      Margaret Thatcher

·      Peter Hall – started the national theatre

·      Bob Geldof

·      Bernie Ecclestone

-       Motivation

-       Guts

-       Decisive

-       Charisma?

-       Inner confidence

-       Be prepared to not be liked or popular

-       Pro-active

An anonymous class vote was taken and was narrowed down to Joe Farr and myself. We then had another vote and Joe Farr was chosen as the leader. He made me his vice, and we now all had to come up with what to do on the day! 

Media Event - Friday 3rd Feb 2012

Our new assignment…to hold a media event for Bath College 'CMP' Students! 

As research, we discussed what a media event was and when they are held. This is the list we came up with: 

·      Launches – e.g. cars, i.phone, ships, software, FILM, books, awards (BAFTAS), music, video games, opening of shops, university openings, schools, art exhibitions, festivals, theatre shows (first night), charity (comic relief, galas, marathons), sport (Olympics, 6 nations, world cup), products and retail.

What does a media event involve?

·      Venue

·      Reason

·      Needs colour

·      Need to be interesting

·      Attract target audience

·      Attract the media

·      Needs an event activity

·      Needs promotion

How money is made?

http://www.bbc.co.uk/news/uk-13190737

www.onlinemarketingacademy.uk.com/2011/10/21/social-media-strategy/ 

·      Marketing is the key – everyone has the web to promote their work – get it out there using blogs and twitter

·      The Production Show – The largest event for TV and film professionals in the UK – how do they promote it? www.theproductionshow.co.uk

The Event

FRIDAY 23R MARCH 

·     Research how people organise a media event

·     Find examples that you find interesting that could/have been done

·     Bring it to the class next week 

I am definitely looking forward to this, and as I am on the production/organisation team I feel I will be able contribute well and benefit the event.

FEB 23RD - BATH ROAD STUDIO BAND SHOOTS - NINOOK

This was our last day filming bands at Bath Road Studios. Our band for the day was Ninook, including one member from our CMP group Jake. I have to say I was very impressed with the band and found myself humming the song for the rest of the week!

On this shoot I took on the role as a camera operator. For the first two takes I just shot a standard wide shot of the while band as a safety shot. For the remaining shots I hand held the camera and shot some extreme close ups of the band but focusing on the lead singer. This was the best part of filming, I was able to swoop around the lead singer and get some really effective close ups of him strumming his guitar and singing into the microphone. I also got some low angle shots where I literally lay on the floor beside him pointing the camera up through his guitar onto his face. I am really looking forward to seeing how these shots have come out, but I am confident there are some good 'money shots'!

This was the end of our time at Bath Road Studios, however, having the ability to book out the space myself and using it for my own projects is something I most definitely will do!

We also used this band to shoot some blue screen for our Chromakey assignment.

FEB 20TH - BATH ROAD STUDIO BAND SHOOTS - CUFFLINK FUMBLE

After we had finished filming Rhubarb (see below post), we moved onto Cufflink Fumble. Here I took on the role as one of the camera operators (left camera operator). I was directed to concentrate on the keyboard artist and the base guitarist. It's hard to say, as I haven't seen the material yet, but I feel I did a good job of filming and managed to get some really nice stylistic close ups and creative light reflections and blurs.

FEB 20TH - BATH ROAD STUDIO BAND SHOOTS - RHUBARB

For one of the course module assessments, a music video/package has to be made. Fortunately I do not do this module, but I wanted to come along to the shoot to help out and develop my own personal skills.

In the first half of the day we were working with the band Rhubarb. I took on the role as director/producer for this band. This involved chatting to the band, keeping them in the loop about what was happening, what time we would want them to perform and when we were conducting the interview. I also made sure they felt happy and comfortable, found out what style and look they wanted so we could arrange appropriate lighting for them. 

When we everybody was ready for them, I called them in and took them to the studio (they were in the make-up room). I directed what sort of shots I wanted from the four camera set ups (Tripod, jib, dolly and hand held) and I feel everybody performed their roles well. We did about four or five takes, as I took notes on each.

 Everything went more or less to plan, with a few delays as other studios were doing weather and news broadcasts and we had to be quiet.